FAT: MIRROR INSTALLATION


Black vinyl lettering on mirrors.
Various sizes, December 2018



Based on the branding I created for FAT, I used vinyl lettering on a collection of mirrors to share the story of my personal relationship with fat.

The typography and logo treatmeant on the installation follow the FAT brand guidelines by boldly taking up the majority of the space on each of the mirrors. The mirrors themselves allow the viewer to see themselves physically as they read the copy, which I wrote to be specific to my experiences but vague enough that many other people could see themselves in the story.

Part 3/3 of FAT.
See also: TELL ME I’M FAT; FAT: BRANDING