50 ITERATIONS


Printed on 13 different types of paper (identified within) with black ink.
6.5 x 4.75 in, November 2017



Using Rosmarie Tissi's 1964 advertisement for E. Lutz and Company, I created 50 different iterations of the poster using its different parts—both graphics and typography. Since the poster was created to show the type of offset printing that the company could do, I chose to compile the 50 iterations into a booklet of various paper samples, another option that a customer would consider while at a print shop.


To view all 50 iterations of the poster, click here.